That’s Us Fruit Warrior

Huong's path begins in Vietnam. She grew up there, worked as an architect and developed an early, deep understanding of how closely habitats, resources and responsibility are connected. To this day, the idea of a circular ecosystem is at the centre of her thinking: existing resources should be put to good use, and value should also return to those who make it possible: to the farmers, the workers, the communities and ultimately to nature itself.

The decisive impulse for Fruit Warrior came when Hoàng, managing director of FUWA3E Vietnam, who had developed and tested Dr. Rosuko's biological innovations in practice in Vietnam, told Huong about his promising results. This led to the conviction that natural leftovers can become more than waste: an effective, transparent and nature-based cleaning solution made from exactly these supposed “waste materials”.

In 2016 Huong began developing sustainable products in Vietnam together with family and friends. Step by step, the first trials grew into a bigger vision: creating solutions that make good use of existing resources, strengthen local value creation and one day reach Europe too. In 2019 the first biological products were successfully launched on the Vietnamese market.

Today Huong lives with her two daughters in Oberkirch, in the heart of the Black Forest. Her life in Europe also opened a new chapter of the vision: bringing the products developed in Vietnam, and the idea behind them, to Europe as well. To do so, she founded Fruit Warrior, with the aim of making these nature-based solutions available on the European market and building a bridge between the value created in Vietnam and the people in Europe.

Today Vietnam and Germany are both part of Huong's home. Her connection to her roots, to the people and the culture of Vietnam has remained as formative as her responsibility for the people and the environment in her second home, Germany. At the heart of it for her is the question of how we treat our resources, our environment and each other today, and what kind of world we leave to the generations to come. The connection between Vietnam, her life in the Black Forest and the future of her two daughters is thus also an essential part of the story of Fruit Warrior.